The first thing your client will see upon being matched to you is your biography and profile picture. This is the only information they will have to decide if they can really trust you to be qualified to help them at this vulnerable time in their life.
Clients Need To Trust You. In order to be successful in matching with Snapclarity members, it is crucial that your profile is professional and inclusive.
4 tips to Create a Professional Profile
First and foremost, you should keep in mind while setting or updating your profile that you want to be perceived as the qualified professional that you are.
- Choose a professional profile picture. Your photo will be the first impression you make on clients. Select one that is from the shoulders up, high-resolution and professional, preferably with a white or blank background (do not use the same photo you’d post on Facebook or Instagram).
- Write an inclusive bio. Many therapists have more experience treating certain age groups or conditions. It is good to mention your specialties; however, you also want to balance this with ensuring your biography is inclusive and not deterring other client groups from working with you. For example, a 50 year old woman may not believe you’re the right fit if your bio only talks about your work with youth.
- Expand your bio. Your bio can be up to 1,500 characters to allow you to go into more extensive details about your qualifications and experience. This is also an opportunity to mention any of your research, published work or, university-level teaching.
- Experience your profile as a member. Take the time to step back and read your profile from the member perspective. You could also have a friend experience it to provide feedback. Reflect on what a member is looking for in a therapist profile and what may deter them from moving forward with a therapist.
These simple tips provided should help you create a clean professional profile to attract new clients! Contact firstname.lastname@example.org with any questions or comments.